APC batteries: Why the brand name matters
In most industries and markets, the most important thing to consider certainly isn’t the brand name. But when it comes to a product like an APC battery, brand name is actually very important beyond mere bragging rights for being able to afford the big name item. Here we plan to explain precisely how and why the brand name matters in the UPS battery market.
The truth is that, for the vast majority of industries, the brand name really doesn’t matter all that much. Name brand flour versus the supermarkets own brand, you can’t really see or taste the difference. It’s just flour, it uses the same ingredients whatever brand you’re going with.
So does brand name matter for an APC battery? and if so why? In general, brand name is more or less a matter of status, so what makes APC batteries different?
Well, there’s a certain degree of craftsmanship that goes into creating an APC battery. Each company will use different parts and different methods to build their batteries. Not to mention, some companies are a little more easy going than others, regarding manufacturing standards.
When you consider that APC batteries contain lead and acids, making sure that your battery is well built is not only an issue of getting your money’s worth, but also a safety concern. A cheaper brand battery may spring a leak, which can be a big problem.
Secondly, consider what makes the top companies the top companies in the first place. Generally, they have a reputation for being reliable and for outliving their warranties, and that is why companies like Yuasa and CSB hold such strong brand recognition in the industry.
Yuasa and CSB may not be the only APC battery manufacturers who can be expected to produce excellent, reliable products, but many retailers actually choose to carry these two brands exclusively for the simple fact that most customers demand Yuasa and CSB, and if you cannot provide them with their favorite brands, then they’re likely to simply start shopping elsewhere.
In some markets, the biggest named brand may not always be the best brand for the job. For example, Apple computers are said to be the leaders in creating computers for multimedia, so they are typically the go-to brand for anyone who works with photoshop or video editing. However, companies like Alienware, while focusing on gaming computers, have inadvertently created products that rival Macs on all levels when it comes to multimedia.
However, APC batteries are something of a niche market. Typically, the people buying these batteries know exactly what they are looking for, they have tried a number of brands, and have found Yuasa and CSB to be, almost invariably, amongst the most reliable in the industry.
If you’re trying to find a reliable replacement APC battery, you should probably consider Yuasa or CSo;[Ip#]B. Both Yuasa and CSB have a great reputation for creating solid, reliable batteries, and for good reason.
